SHINE School Marketing Training Program

We offer a variety of professional development opportunities through our SHINE School Marketing Training Program, created to help private schools serving Preschool-Grade 12 grow their enrollment and SHINE bright! Classes are offered in both web-based and in-person formats.

Visit myshineschool.com to access our NEW SHINE School training website which includes online courses and a community group!

marketing assessments

Marketing and Communications Assessments

Looking for expert guidance on your current marketing efforts? At SHINE Marketing & Communications, we offer comprehensive marketing assessments, where we’ll review your marketing plan, website, messaging, social media channels, branding, staffing, and provide recommendations.

Creative Services

At SHINE Marketing & Communications, we offer an array of creative services including:

female videographer interviewing male principal
Contact Form
Sean Slaikeu
Sean Slaikeu
2023-08-01
Shine Marketing and Communications has worked with me on many aspects of my school marketing plans. We have worked with Megan on assessment of our marketing plan, evaluations of our social media platforms, we have created videos for marketing our school, and she has trained my staff in various social media marketing strategies and design methods. The money spent on this will pay dividends for years to come. Through all of this it was a lot of fun as well, Megan makes learning easy and creates products that make a lasting impact on clients, families, students, and more. Saint Rose of Lima Catholic School and this principal are happy to work with Megan and Shine Marketing!!
Joann Meyer
Joann Meyer
2023-07-26
SHINE Marketing has been a great asset to our business. We've seen an increase in school inquiries and Megan has been kind enough to teach us a few tricks along the way! We appreciate her knowledge of the current trends and dedicated follow-through on all of her work. Thank you SHINE!
Rachel Johnson
Rachel Johnson
2023-07-24
SHINE has been an outstanding resource for our organization! Positive, informative, encouraging, and effective!
mary davini
mary davini
2023-07-22
SHINE Marketing & Communications does OUTSTANDING work. Megan is warm, engaged, dedicated, organized, brilliant, and professional. I work for a local school and came into my marketing position there with little experience. We were lucky enough to get a Marketing audit done by SHINE and the things I learned in just that small amount of time were incredible. She had carefully and thoughtfully planned ways to boost our school's awareness, guide us to a wonderful brand standard, and set us on a path to success. I have also been blessed to attend multiple training sessions led by her via webinars and in person and I am always impressed and blown away by her knowledge and creativity. She knows how to make your brand stand out and get noticed in the best way. She has taught me SO MUCH and I honestly think of her as a role model for marketing standards. Thanks in large part to all of SHINE's guidance and the tools Megan has given us as well as taught me, our enrollment for next year has increased significantly! I would recommend SHINE Marketing & Communications to ANYONE!
Claire Shea
Claire Shea
2023-04-11
I have worked with Megan as a School Marketing and Communications Director, and now as the Founder of SHINE. Her work is truly exceptional. She employs data-driven strategies in conjunction with her masterful knowledge of social media algorithms, marketing trends, and insane talent in design/visual media. At a university level, public and private schools have invested in marketing and media for years; nevertheless, K-12 schools have lagged in their funding and direct approach. SHINE Marketing is the answer to K-12 school's dreams. She knows the market, she understands the science, and she's got the wisdom to navigate both with incredible kindness, ease, and leadership.
Annemarie Vega
Annemarie Vega
2023-03-08
Megan is phenomenal to work with! I have benefitted from her expertise through collaboration with two different organizations and cannot recommend her enough. When you work with Megan, your goals become her goals. She is dedicated and hard working. She is creative and innovative. Working with Megan makes you and your school better!
Jessica Trygstad
Jessica Trygstad
2023-03-04
SHINE Marketing and Communications is my go-to creative agency. I’ve been fortunate to work with SHINE on videos, social media and PR. From vision to execution, Megan produces excellent work that I’m always thrilled to showcase. Megan’s industry expertise and creativity are unmatched — I can count on Megan to stay on top of trends and best practices. Megan takes the time to understand clients’ needs and then brings projects to life. She is communicative, astute and cares about every detail. Megan’s professionalism, high standards AND passion to deliver the best set her apart. She is a true partner and a gem!
Kathryn Bestor
Kathryn Bestor
2023-02-27
SHINE Marketing & Communications is the best in the business. Megan pays incredible attention to detail, is extremely organized, friendly, and helpful. She is truly passionate about marketing and communications and her passion is contagious. Megan's excellent work ethic and energetic personality make working with her rewarding and fun! Her professional support, guidance and expertise are unmatched. Simply put, SHINE is AMAZING!
Paul Dieltz
Paul Dieltz
2023-02-27
SHINE marketing is awesome. SHINE reached out to our school about a video we had posted on social media. Megan offered to help us advertise this video even more. She helped us get on the local news and on a popular educator website. This really spread the word for us. When she sent me some ideas for advertising this on our social media they were much better than what we usually do with our social media. I would definitely ask for her help getting on local media and with social media in the future.
Monica Steinmetz
Monica Steinmetz
2023-02-25
Absolutely the best marketing and communications partner! SHINE has collaborated with our school in enrollment and development, providing us with strategies to grow our schools and thrive in the community! Megan understands our mission; she creates with our vision and targeted audiences at the forefront of her ad designs. She offers strategic planning, recommendations with best practice, and customer follow-up. On top of SHINE's excellence, she is an amazing communicator, prompt in production, and fun to work with! Go SHINE!